Monthly Archives: October 2016

The Role of a Project Sponsor

The project sponsor makes sure that the project is aligned with the strategic goals of the organisation. The sponsor shapes and approves the project brief which sets the direction for the project, defining what should be accomplished, how much risk the organisation is willing to tolerate, and what limitation will be placed on the project (deadline, staff effort limit, spending [...]

How to Get Sales to Adopt CRM

Some sales people have a natural adversity to using and benefiting from their CRM system. We have many requests to train sales teams so that they will fully adopt their CRM system. We discuss the reasons for poor sales adoption, the benefits that a good CRM system can deliver to Sales and outline a training programme to get Sales to [...]